A dynamic and entrepreneurial leader with extensive experience in talent acquisition, strategic business management, and startup operations, I am the Founder and CEO of FAIR, a disruptive rideshare start-up aiming to challenge the market dominance of industry giants. Leveraging a unique blend of business acumen, technical knowledge, and deep understanding of the gig economy, I am successfully leading my company through early-stage development, operational scaling, and innovation. My role involves setting the vision and direction, managing investor relations, forming key partnerships, overseeing daily operations, and continuously driving customer satisfaction through technological improvements.

With a strong foundation in recruiting and talent management, I have honed my skills in building high-performing teams in both large organizations and entrepreneurial ventures. Previously, I served as a Senior Talent Acquisition Consultant at Avanade Inc., and a Senior Recruiting Specialist at Accenture, where I developed expertise in high-touch recruitment strategies and organizational development. As a hands-on leader, I am known for my ability to bridge the gap between business needs and technical solutions, while fostering inclusive, data-driven, and AI-powered business practices.

I hold an MBA from the University of Wales Trinity Saint David and a B. Com in Accounting and Business Management from Karachi University, equipping me with a comprehensive understanding of both the financial and operational aspects of business. With a relentless focus on innovation, talent acquisition, and scaling businesses in competitive markets, I am committed to delivering outstanding results and fostering long-term growth.

Key Strengths

• Entrepreneurship & Leadership: Successfully led a high-growth rideshare start-up in a highly competitive industry.
• Talent Acquisition & Team Management: Proven track record of building and nurturing talent pipelines for both technical and non-technical roles.
• Strategic Planning & Partnerships: Expertise in securing investor and strategic partnerships that fuel business expansion and innovation.
• Data-Driven Decision Making: Skilled in leveraging data and analytics to drive operational improvements and customer satisfaction.
• Public Relations & Media Presence: Experienced in representing companies in media interviews, conferences, and industry panels.

With a passion for innovation, leadership, and creating scalable business models, I am always eager to explore new opportunities, build strong networks, and shape the future of the gig economy.